Serie Expert Scalp Advanced Anti-Dandruff Dermo-Clarifier Shampoo

Our Take

Under the professional branding this is a conventional sulfate shampoo — sodium laureth sulfate and coco-betaine — with one antifungal, piroctone olamine, at a level L'Oréal does not disclose. Piroctone olamine has genuine trial evidence against dandruff, so it should help mild to moderate flaking, but without a percentage it cannot be compared with Scalpe Pro, which states its doses and carries three antifungals at about half the price per ml. The “calming” is largely sensory: in the full ingredient list L'Oréal publishes on its UK site (the Indian pack's list was not available to us, though Amazon India's partial list matches it), the soothing feel comes from a menthol-derived cooling agent and fragrance, alongside the labelled allergens linalool and limonene and a blue dye — an odd mix for a scalp that is already irritated. The claims also shift by market: the Indian listing footnotes “up to 100% visible dandruff removed” to a clinical test on 60 people over four weeks, while the brand's UK and French sites describe their figures as consumer tests, and “approved by dermatologists” rests on a survey of dermatologists in China. It is silicone-free and avoids formaldehyde releasers, but at an MRP of ₹935 for 300 ml, about ₹3.10 a ml, you are paying salon prices for a pharmacy-grade formula.

What buyers report

Recent Amazon reviews are split on dandruff: some buyers say it keeps flakes away, while others find it cleans an oily scalp but does little for the flakes themselves. Satisfied buyers mention a light lather that does not dry the hair; the complaints are the price and, from one buyer, a strong scent, in keeping with its added fragrance.

Our summary of recent Amazon.in customer reviews, as of October 2026.